123plaza.com

123plaza.com

Ignacio Bustamante, a talented programmer and President of Ride Harder Products, brought us in to redesign his 123Plaza.com storebuilder and affiliate networking website.

The web design had to appeal to 123Plaza's diverse target international markets: retailers, affiliates, manufacturers and distributors as well as shoppers.

Challenges:

  • increase customer signups
  • get into Yahoo!
  • get it done in three weeks

We designed a new look and "interface", completely restructured the website's flow of information, and created suitable ad copy and images to enhance the "message".

Result: the website was accepted instantly by Yahoo!, and the number of customers has substantially increased over the years since the website's redesign.